Strategic Communications

Over 20 years of experience in the electronic and print media with specialization in Perception Management, Issue Advertising and Crisis Communication. This comprehensive media knowledge allows for the favorable handling of media relations with the National as well as the Regional media to always protect and if and when needed to project the clients image and reputation with their diverse stakeholders in the government, civil society and of course the local communities where they operate.

We understand where advertising fits into a broad communications/government relations strategy and how to use best leverage ads creatively to “frame the big picture” around an issue.  Message development, dissemination and  deployment is supplemented with appropriate visual articulation and execution. This is further enhanced with carefully strategized media buying  for maximum outreach and effect to influential and target audiences in the most cost effective manner.

Comprehensive Corporate Communications designed to tangibly benefit companies’ operations and enhance their investor relations with internal as well as external stakeholders is an added strength. Providing appropriate Crisis Communication Spokesperson services in times of challenges or full-blown crisis management is a core specialty. Media Monitoring and Evaluation  to quantify and qualify the outreach and impact of awareness  and  advocacy campaigns  is an  added  value addition skill.